Bruce brings a rare combination to commercial buyers agency: 20 years as a CPA-qualified accountant and trusted advisor, and the perspective of an investor who has personally experienced the Rethink process as a former client.
Over his time in commercial property investing, Bruce has assessed more than $550 million in acquisition opportunities - applying the same rigour to the deals he recommends as to those he advises clients to walk away from. Knowing when not to buy is as important as knowing when to act.
Bruce works with high-net-worth investors and family offices, including the direct management of over $80 million in real estate assets. His extensive accounting and finance background gives clients a sharper analytical lens across due diligence, deal structuring, and capital deployment decisions.
Bruce specialises across industrial, retail, medical and other classes of assets, with a focus on building portfolios that deliver strong, long-term passive income. With over 20 years advising business decision-makers, he understands what it takes to evaluate opportunities with clarity and discipline.
Fluent in Mandarin, Bruce works with high-net-worth investors and family offices across Australia and internationally.
- Licensed Real Estate Agent
- Member of CPA Australia
- Master of Accounting (University of Melbourne)
- Bachelor of Business (Accounting and Banking Finance)
